Lionel Messi and Bad Bunny have teamed up with Adidas for a special collaboration 
on the iconic Gazelle Indoor shoe. This partnership, bringing together one of the greatest footballers and a global music superstar, blends the worlds of sport and music. The shoe features distinct elements that honor both Messi’s and Bad Bunny’s personal styles, with details like their handwritten names appearing on the Adidas three-stripe design.
The design is understated yet sophisticated, with a taupe leather upper and suede accents on the toe, paired with titanium white laces and stripes. The inclusion of a vibrant blue on the tongue and insole pays homage to Bad Bunny’s previous Adidas releases, specifically his Gazelle Indoor ‘San Juan’ model. The classic Adidas translucent brown rubber sole reinforces the retro and heritage-inspired aesthetic of the shoe.
Adidas has increasingly embraced collaborations that cross industries, and this release is a prime example of that strategy. The partnership between Messi and Bad Bunny allows Adidas to appeal to both sports enthusiasts and music fans, expanding its reach across multiple demographics. The official launch is set for late October 2024, making this a highly anticipated release.
This collaboration stands out due to its minimalistic yet luxury appeal, perfectly aligning with both stars’ brands and signaling another successful chapter in Adidas’s history of creative partnerships.
